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Jonathan Hyman

Jonathan A. Hyman is a partner in our Los Angeles office. He is also the Co-Chair of the firm’s CBD and Legal Cannabis Group.

Jonathan’s practice includes domestic and foreign trademark prosecution, enforcement and searches, proceedings before the Trademark Trial and Appeal Board (TTAB), intellectual property licensing, copyrights, rights of publicity, domain name disputes, entertainment law, and client counseling. He also frequently conducts in-house seminars to assist clients in managing and protecting trademark portfolios.

Jonathan currently represents clients in a wide range of industries and fields, including entertainment, sports, fashion and apparel, retail, technology, food and beverages, legal and medicinal cannabis and CBD, cosmetics, financial services, restaurants and hospitality, medical devices, pharmaceuticals, software and e-commerce.  

Jonathan excels at working with companies to create robust trademark portfolios to protect company assets and increase value for capital raises/strategic exits.

Representative Exits, IPOs, Capital Raises:

Dataminr raises $475M on a $4.1B valuation
IPO of Alfi Inc. (ALF) on NASDQ
Acquisition of BAI Brands by Dr Pepper Snapple Group for $1.7 Billion
Acquisition of One Brands by Hershey for $397 Million
Acquisition of Pluto TV by Viacom for $340 Million
IPO of Revolve Group (RVLV) on NYSE
IPO of Athene Holding (ATH) on NYSE
Acquisition of American Sporting Goods by Brown Shoe for $145 Million 

Jonathan taught the Trademark Law Clinic at UCLA School of Law. 

In law school Jonathan was Managing Editor of the Emory Law Journal.  He was admitted to the State Bar of California in 2000.

Jonathan joined the firm in 2000 and became a partner in 2006.

Jonathan lives in Venice with his wife Jill and three young children.

Emory University School of Law, J.D.
Syracuse University Newhouse School of Public Communication, B.S., Television, Radio and Film Production
State Bar of California

Aesthetic & Cosmetic Biotechnology

CBD & Legal Cannabis

Chemical, Industrial & Materials

Cosmetics & Personal Care Products

Food Chemistry


Communications Technology

Consumer Products & Services

Aesthetics & Personal Care Products

Food & Beverage

Restaurants & Hospitality

Sporting Goods & Recreation

Electrical, Semiconductor & Computer Technology

Electronics & Semiconductors

Healthcare Information Technology

Software & IT


Clean Technology

Fashion & Beauty








Financial Services & Business Methods

Blockchain & Smart Contracts

Cloud Computing

Cryptocurrency & Encryption

Licensing & Indemnification

Media, Advertising & Entertainment


Amusement Parks



Digital Distribution

Film & Television

Literary Works

Mobile Applications


Musical Instruments and Accessories

Online Games


Social Media



Video Games and Interactive Entertainment


Medical Devices & Procedures

Ablation Technology

Aesthetics & Implants

AI & Machine Learning

Deep Venous Thrombosis

Dermatology & Aesthetics

Mental Health & Wellness


Ophthalmology & Eye Care


Antibodies & Immunology


Diagnostic Tools

Personalized Medicine


Transportation & Vehicles

Automotive Transportation & Powersports

Electronics (Audio / Video, Communication, Navigation, Security)

Tires & Wheels

Transportation Equipment

Assignments and Licenses
Brand Portfolio Management
Brand Search
Copyright Litigation
Copyright Litigation
Due Diligence
False Advertising Litigation
False Advertising Litigation
International Trademarks
IP Strategy
IP Transactions and Agreements
Opinions and Counseling
Opinions and Counseling Relating to FTC and FDA Regulations
Opinions Counseling
Tech Transactions
Trademark & Brand Protection
Trademark and Brand Protection Litigation
Trademark and Brand Protection Litigation
Trademark Enforcement
Trademark Registration
Trademark Trial & Appeal Board (TTAB) Litigation 
TTAB Proceedings
Unfair Competition Litigation
Unfair Competition Litigation

Mr. Hyman has received multiple awards and has been honored in both national and international forums for his legal accomplishments:
  • Named “Trademark Prosecution Attorney of the Year in California – 2022” by The Lawyer Network
  • Named in the 3rd Edition of the Global Top 200 Cannabis Lawyers 2022/2023 published by Cannabis Law Report
  • Recognized as a 2022 “World IP Leader” for his excellent work in Trademark by World Intellectual Property Review (WIPR).
  • Named “Trademark Prosecution Attorney of the Year in California” from 2020 – 2022 by Corporate INTL Magazine
  • Named a 2021 Legal Visionary by the Los Angeles Times
  • Named in “Who’s Who Legal: Trademarks” list from 2014- 2022 by Law Business Research
  • Recognized in the World Trademark Review (WTR) 1000 from 2016 to 2023 as a “Leading Trademark Lawyer”. In the 2018 guide, he was described as “well versed across a variety of areas” and that “he knows how to summarize information efficiently and prepare high-quality documents”. He was commended by his peer for being “quick to respond and a pleasure to work with as client service is clearly a high priority for him”. In 2019, his clients said that he knows how to “draw up blueprints for long-term strength and health, and uses his prosecution know-how in court to mount impregnable defenses or launch penetrating attacks”. In the 2020 guide, he was noted as “popular among fast-growing companies such as beverage entity BAI brands” as well as a “go-to for well-established brands such as Jelly Belly Candy Company” because of how he is “masterful at giving clear and concise counsel that informs business decision making”. In the 2022 guide, he was praised for his “deep insights” across multiple industries, including cannabis, food and beverage, and fashion and beauty.
  • Selected for inclusion in the 2017-2021 “Southern California Super Lawyers” lists for his work in intellectual property law by Super Lawyers magazine
  • Named “Trademark Prosecution Attorney of the Year 2019 – California” and “Trademark Prosecution Attorney of the Year in California – 2021” by Global Law Experts
  • Named “Trademark Prosecution Lawyer of the Year 2018 – Los Angeles” by Acquisition International Magazine
  • Recognized in BTI Consulting Group‘s 2017 “Client Service All-Stars” report for his superior client service in Trademarks and Brand Protection
  • Named in the 2019 “Who’s Who Legal: Thought Leaders – Global Elite” by Law Business Research
  • Recognized in the 2015 “Who’s Who Legal 100” by Law Business Research
  • Received the 2014 “Copyright Law Firm of the Year – California” award by Acquisition International Magazine
  • Recognized in the 2014 and 2015 Guide to the World’s Leading Trademark Law Practitioners
  • Named repeatedly as one of Southern California’s “Rising Stars” in a survey of his peers published in Super Lawyers magazine


International Trademark Association (INTA)

Committee Member, Enforcement Committee – Opposition & Cancellation Standards & Procedures Sub-committee, 2018-2020

Committee Member, Emerging Issues Committee – Contributory or Secondary Liability Sub-committee, 2016-2018

Committee Member, Emerging Issues Committee – The Limits on Trademark Rights, Ambush Marketing Sub-committee, 2014-2016

Committee Member, Enforcement Committee – Discovery Procedures Subcommittee, 2010-2014

Committee Member, Anti-Counterfeiting & Enforcement Committee (ACEC), China Sub-committee, 2008-2010

Los Angeles County Bar Association

Chair, Executive Board, Entertainment Law And Intellectual Property Section (ELIPS)

Beverly Hills Bar Association

Century City Bar Association

Los Angeles Intellectual Property Association (LAIPLA)

Co-Chair, Washington and the West Seminar, 2000

Copyright Society of America

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